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Portfolio

DESIGN

Advertisement

Year-End Donor Thank-You

SHN Foundation

Created to share gratitude with the Scarborough community for their support of SHN throughout the COVID-19 pandemic and printed in the Scarborough Mirror; responsible for content, layout and design involved in this advertisement

Advertisement

Holiday Donor Appeal

Uxbridge Hospital Foundation

Created to promote holiday and year-end giving to Uxbridge Hospital Foundation to community members through the You Are Here magazine; responsible for content, layout and design involved in this advertisement

Advertisement

Patient Fundraising Appeal

SHN Foundation

Prepared to promote targeted giving options for grateful patients through Scarborough Health Network's Patient & Family Guide; responsible for content, layout and design involved in this advertisement

Brand Collateral

Unlimited Fundraising Campaign

Humber Polytechnic

Prepared to integrate the Unlimited Campaign brand into standard Humber materials used with partners, prospects, donors and alumni; responsible for layout, design and printing involved in this brand collateral

Brand Collateral

Brand Overview

Uxbridge Hospital Foundation

Prepared as a brief reference document for use by the internal team members and outlining Uxbridge Hospital Foundation's primary brand and its associated elements, including logos, colours and fonts

Correspondence

Holiday Card

Humber River Health Foundation

Designed for Humber River Health Foundation and distributed to the institution's key donors, prospects, partners, volunteers and community members during the 2023 holiday season

Correspondence

Holiday Card

Humber Polytechnic

Designed for Humber's Advancement and Alumni department and distributed to the institution's key donors, prospects, partners, volunteers, alumni and community members during the 2022 holiday season

Correspondence

Student Thank-You Templates

Laurentian University

Prepared as a suite of informational materials for student scholarship recipients at Laurentian University to equip them to draft thoughtful, compelling and appropriately detailed thank-you letters for their specific donors

Correspondence

Holiday Card

Humber River Health Foundation

Designed for Humber River Health Foundation and distributed to the institution's key donors, prospects, partners, volunteers and community members during the 2024 holiday season

Infographic

Medical Imaging & Vascular Centre

SHN Foundation

Prepared to creatively present the case for the Medical Imaging & Vascular Centre, a key fundraising project at SHN Foundation; responsible for content, layout, design and distribution involved in this infographic

Infographic

Bridletowne Neighbourhood Centre

SHN Foundation

Prepared to creatively present the case for the Bridletowne Neighbourhood Centre, a key fundraising project at SHN Foundation; responsible for content, layout, design and distribution involved in this infographic

Infographic

Emergency Department Redevelopment

SHN Foundation

Prepared to creatively present the case for the planned Emergency Department redevelopments, a key fundraising project at SHN Foundation; responsible for content, layout, design and distribution involved in this infographic

Infographic

COVID-19 Emergency Fund Impact Report

SHN Foundation

Prepared to creatively present the impact of SHN Foundation's fundraising for the COVID-19 Emergency Fund with the community; responsible for content, layout, design and distribution involved in this infographic

Invitation

Holiday Event Invitation

Heart & Stroke

Prepared as an email communication intended to invite a targeted group of stakeholders to a special Heart & Stroke holiday reception in Saskatoon; responsible for the layout and design involved in this event invitation

Logo

Pedal for Ux Event

Uxbridge Hospital Foundation

Designed to accompany a newly developed community event in support for Uxbridge Hospital Foundation and intended to be distinct while incorporating aspects of the existing brand

Logo

SHN Foundation Golf Classic

SHN Foundation

Designed to accompany the relaunch and rebrand of SHN Foundation's annual golf tournament and fundraising event following the COVID-19 pandemic and intended to more closely align with the overall SHN brand

Logo

Freelance Brand (The Social Communicator)

PFS Communications

Designed to accompany The Social Communicator, a freelance communications business and predecessor to PFS Communications, and intended to align with a connected suite of personal brands; no longer active

Logo

The Social Opportunist (Travel Brand)

PFS Communications

Designed to accompany The Social Opportunity, a personal travel blog and social media brand, and inspired by the Ourobouros and Jörmungandr mythology to signify continual growth and rebirth; no longer active

One Pager

Know The Signs

Heart & Stroke

Created as a promotional takeaway to raise awareness among Heart & Stroke's stakeholders of the signs and symptoms of heart attack, cardiac arrest and stroke, as well as the appropriate responses

Poster

Robotic Surgery Impact Promotion

Humber River Health Foundation

Prepared as a public-facing promotion to raise awareness among patients, family members and the community about the lifesaving impact of robotic surgery at Humber River Health and the role donors play in making it possible

Poster

Crowdfunding Platform Promotion

SHN Foundation

Prepared to promote SHN Foundation's new MySHN crowdfunding platform with in-hospital audiences and the local community; responsible for content, layout, design and distribution involved in this poster

Poster

Radiothon Event Promotion

SHN Foundation

Prepared to promote the annual Chinese-language Radiothon fundraiser in support of SHN Foundation to in-hospital audiences and the local community; responsible for content, layout, design and distribution involved in this poster

Poster

Wine Event Promotion

Uxbridge Hospital Foundation

Prepared to promote Uxbridge Hospital Foundation's new Sip, Savour & Support fundraising event to in-hospital audiences and the local community; responsible for content, layout and design involved in this poster

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