top of page
PFS Communications - Logo (Stroke).png

Portfolio

DIGITAL

Digital Initiative

Share Your #YorkUImpact Photo Contest

York University

Created to collect stories and statements of impact from York University students, faculty and staff for use in future digital content while engaging these internal audiences in the key priorities of the Impact fundraising campaign

E-Newsletter

Leader-to-Leader Manager Bulletin

Aon Hewitt Canada

Created to engage and communicate with senior leaders and people managers across Aon Hewitt Canada; responsible for strategy, editorial planning, content, layout, design and distribution involved in this e-newsletter

E-Newsletter

SHN Foundation Connect

SHN Foundation

Created to engage and communicate with SHN Foundation donors and prospects, as well as internal staff and the community at-large; responsible for strategy, editorial planning, content, layout, design and distribution involved in this e-newsletter

Email Marketing

Volunteer Appreciation Week

York University

Prepared to recognize York University volunteers, including board and campaign cabinet members; responsible for strategy, content, layout, photography, design and distribution involved in this email campaign

Email Marketing

New Donor Communications

Humber River Health Foundation

Prepared as a series of progressive email communications to build engagement, share impact, cultivate further participation and philanthropy and secure sustainable relationships with new donors to Humber River Health Foundation

Landing Page

Alumni Profile Database

Glendon Campus

Revamped design, layout, functionality and content for Glendon's online alumni profiles database to optimize user experience and achieve team's vision for categorization based on potential career path

Website

MySHN Crowdfunding Platform

SHN Foundation

Built to provide staff, physicians and the community with targeted fundraising opportunities for specific medical equipment at SHN; responsible for strategy, creative direction, content and promotion involved in this website

bottom of page